Monday, August 23, 2010

Healthy Choice® Adds Line of Steamed Entrees to the Freezer Section

Healthy Choice®, a brand of ConAgra Foods, Inc., recently announced the introduction of a new line of steaming entrees that will raise the bar for microwavable frozen meals. The brand's new steaming entrees have a clear plastic tray that enables consumers to see the large ingredients and the vivid colors of the vegetables, which are frozen at the peak of freshness. The new meals provide an inexpensive, quick new way to enjoy a fresh-tasting lunch full of ingredients consumers can see are different, while still living up to their healthy name.


The key to the new entrees is steam, which unlocks the fresh taste and vibrant flavors of the large-cut, quality ingredients. An innovative steam-release vent in the film ensures an ultra-convenient cook time of about four minutes, with no peeling, no poking and no stirring. The vertical box stands out on shelf, while the images on the box match what's inside; the meals look and taste homemade, but without the fuss.

The variety and ingredient lists speak for themselves, as the meals feature generous cuts of white-meat chicken, vegetables frozen at the peak of freshness, and sauces that ensure a fresh-tasting, flavorful experience. The larger-cut vegetables, like whole cherry tomatoes, sugar snap peas and sweet potatoes, steam fresh to maximize crispness and heighten vibrant colors, with no surprises and no compromises.

The new Healthy Choice steaming entrees will be available in grocery stores nationwide beginning in September for a suggested retail price range of US $2.00- US $2.79. The line features eight contemporary recipes including Sesame Glazed Chicken, Garlic Herb Shrimp, Lemon Herb Chicken, Honey Balsamic Chicken, Chicken Romano Fresca, Rosemary Chicken & Sweet Potatoes, Portabella Parmesan Risotto and Roasted Chicken Verde.

Healthy Choice offers a variety of meals to satisfy any taste. For more information on the various Healthy Choice product lines, visit http://www.healthychoice.com/. For special offers and up-to-the-minute information, stay in touch with the brand online: "Like" the brand on Facebook (www.facebook.com/healthychoice) and follow Healthy Choice on Twitter (www.twitter.com/Healthy_Choice).  For more information, please contact cooklikejackie@gmail.com.